At Ideas2IT, we learn every day. From product engineering to data science, from blockchain to chatbots, our experts discuss driving forces at the intersection of tech and business.
We look at business through the lens of technology, and break down how cutting-edge tech will alter the way companies in various industries operate. These are some of our learnings from working with leading marketers, and from our own marketing experiences.
You probably know some things about your leads: which campaigns they’ve seen, where they clicked and what they filled on your form. We leverage this valuable data to start building your predictive model.
Financial frauds have been prevalent for a long time. Banks and all other industries have been trying to control frauds for quite some time. Credit card issuers and payment services have had to take major steps to reduce fraudulent activities.
All you have to do is identify your nose and place the doggy nose there. But then how simple or complex is it for a machine to identify exactly the tip of 16 million unique users and place it exactly at the tip?