Shreyas Nair is a demand architect and startup advisor who has spent the last decade helping early-stage technology companies scale from product-market fit to repeatable revenue. Today, he leads marketing, brand, and growth at Ideas2IT, with a mandate to multiply business impact across its service lines and startup portfolio.
Before joining Ideas2IT, Shreyas founded Scale It Right, a demand gen studio that partnered with dozens of SaaS and tech leaders across geographies to build GTM engines that deliver. Post-acquisition, his focus is now on building a modern, performance-led marketing function inside a product engineering organization with global ambitions.
Whether it's defining strategic positioning, building revenue-generating content engines, or unlocking ecosystem momentum, Shreyas brings the discipline of startup scaling to the world of enterprise consulting, with just the right amount of irreverence.